I am an absolutely newbie in the ebook marketing world. But I have almost finished my first ebook, which I believe is a niche market. Well, I'll see ... But I am not sure what's the best strategy to have the marketing process going.
1. Should I go as a merchant with Clickbank - trying to get as many affiliates as possible (which wil be my competitors ?)
2. Should I offer Rebrandble Options for some of my affiliates links to attrat more buyers ?
3. Is clickbank the ultimative paying processor ?
Any ideas on your strategies would be highly appreciated.
Quote: from toxinfree on 7:10 am on Feb. 19, 2005[br]Dear EbookFriends,
I am an absolutely newbie in the ebook marketing world. But I have almost finished my first ebook, which I believe is a niche market. Well, I'll see ... But I am not sure what's the best strategy to have the marketing process going.
1. Should I go as a merchant with Clickbank - trying to get as many affiliates as possible (which wil be my competitors ?)
2. Should I offer Rebrandble Options for some of my affiliates links to attrat more buyers ?
3. Is clickbank the ultimative paying processor ?
Any ideas on your strategies would be highly appreciated.
Thomas
Thomas,
It really depends on what you are striving to do. There are many people that have success from all sorts of payment processors. I have a clickbank, paydotcom.com, paypal accounts because they are all free. However the 2checkout is starting to be very popular as well. It is just what kind of research you would like to do that suits your needs.
As for your questions about rebranding and such. Here is something that you may would like to consider. If you have the option of rebranding the book it will be more suitable for a lot of people. Just becareful as to what links you would want to have rebranded. My suggestion is to have the website underneath the title (brought to you by:www.yourdomain.com)to be able to be rebranded with about 4 links able to be rebranded. That is not to say that you can't have more than 4 links in the book, just about 4 of them to be rebranded.
The thing about this as well is that now you have another option for selling your book. For instance you can offer reseller rights and when they purchase that you can direct them to an OTO that offers the rebrander for about $10.00 more. This way it gives them the option. Otherwise they are going to be advertising all of your links. Basically it is a win-win situation for you and the other person.
I hope this was useful.
Sincerely,
Jason Conway
Posted on: 7:04 pm on September 20, 2007
EBookCompiler
> 1. Should I go as a merchant with Clickbank - trying to get as many affiliates as possible (which wil be my competitors ?)
Affiliates aren't competitors, they are partners.
The idea is that you sell to customers, but affiiates earn a % for helping you get customers.
If you don't want affiliates, you can set the affiliate % to 0% in ClickBank.
> 2. Should I offer Rebrandble Options for some of my affiliates links to attrat more buyers ?
I think you are mixing up reseller rights (which rebranding normally goes with) with affiliates.
Reseller rights people are people who can sell your product, perhaps rebranded, and keep 100% for themselves. Yes they are competition for you since they are essentially selling the same product. Why would you do want them? Either because they pay you up front for a reseller license, or to get your book more widely distributed. You can choose not to have to give out reseller rights.
3. Is clickbank the ultimative paying processor ?
It depends on what you want to sell and why and to whom, and how.
Clickbank is good at some things, and less good at others.
Which method of selling your product is best, depends on you and your product. Clickbank may or may not be the best for you.
Posted on: 11:40 am on October 1, 2007
hometutor
Here's a free book I wrote that discusses cb pdc and payloadz
Rick How to Sell and Market Products for Free with No Website by Sensei J. Richard Kirkham B.Sc.
The easiest free method of selling products and making money on the internet I've yet to run across. The system contains storage for your product, a storefront and automatic inclusion with Ebay!
In ebook format this book contains full resale rights. All links must remain intact but you may sell this book for however much you believe it's worth.
I noticed that you added a recommendation for 2checkout.com. A few months ago I signed up, but after spending a couple of days evaluating their product I asked for a refund and cancelled their service.
I found that some of their policies were too restrictive. They wanted exclusive marketing and distribute rights, which included the stipulation that the product must be stored and distributed from their server.
This might suit some authors but everyone should evaluate the 2checkout customer policy to make sure it's something they can live with.
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